homer-hudson
Design Direction, UI/UX - June 3, 2020
Homer Hudson
Step into the surreal, larger-than-life world of Homer Hudson’s Chocolate Factory, a fantastical, psychedelic wonderland where every corner bursts with unbridled imagination and indulgence. Inspired by Willy Wonka’s whimsical charm but amplified to the extremes of surrealism, this factory is a sensory overload of wild colors, intricate textures, and mind-bending designs. Every scene radiates vivid, hyper-realistic details, weaving an awe-inspiring world of chocolate like you’ve never imagined.
Task:
Rebuild a unified visual system for the advertising agency, made of steel which can change the world in a while.
Design Direction,
UX Strategy
Design Direction,
UX Strategy
Design Direction,
UX Strategy
01 // Project overview
Modern and cutting-edge approach for creating digital.
Re-image the world of richness with Homer Hudson
Picture a massive, dome-shaped factory bathed in iridescent hues, glowing under a technicolor sky with swirling cotton-candy clouds. The exterior gleams with a mirrored surface, reflecting a kaleidoscope of colors from the candy gardens that surround it. Giant licorice vines twist up the sides of the building, pulsating with faint, neon lights, as if alive. Steam stacks puff out cocoa-scented clouds in vivid patterns that shimmer and dissolve into the air like firework displays. Inside, the factory is an endless labyrinth of chocolate dreams. Rivers of molten chocolate wind through vast crystalline caverns, their surfaces glistening like liquid gold. These rivers are edged with candy cane bridges and sprinkled with edible gemstone pebbles that sparkle in a spectrum of dazzling colors. Above, the sky is replaced with shifting patterns of auroras made of swirling caramel and glowing marshmallow clouds.
02 // CHALLENGES
Pushing beyond a normal everyday ice cream brand with digital first
Desiging & Building new ranges of ice cream, or coffee, or chocolate
In one room, the Infinity Cocoa Mixer churns together surreal ingredients like bubbling lavender marshmallow foam, galaxy-patterned caramel swirls, and shimmering edible stardust, creating never-before-seen chocolates that explode in your mouth with fireworks of flavor. Machines twist and transform like living sculptures, powered by streams of molten candy and golden gears encrusted with sugar crystals.
03 // APPROACH
Mobile for the content creators, and Desktop for the business owners. Order via AI voice.


03 // APPROACH
Mobile continue


04 // STATISTICS
Project by the numbers.
125,000
App Downloads
Creating a full range UI/UX apps accross the whole platform.
47 +
API Integration
Software-enabled platforms to completely change the way of UI/UX iterations.
3 +
Markets
We have strict intentions to completely change the way of UI/UX creation.
05 // HONORS
The volume of users 3 years later is the real success.
1,811,900
App Downloads
Creating a full range UI/UX apps accross the whole platform.
Business +
The launch of Business +
Software-enabled platforms to completely change the way of UI/UX iterations.
19 +
Markets
We have strict intentions to completely change the way of UI/UX creation.
05 // what we made
Services

Full-stack Enterprise
Media Management
Regulatory on an enterprise such she and the got the did attribute and pushed.
We currently have 36 active media campaigns across 24 projects.

Google Analytics &
Measurement
Spaces of each debt in the digital world can help you with overall simplest authentic;
Get an utilized of structure to tackle complex issues and changes.

UX/UI Design &
Website/App Design
A higher spacing and movements through an impactful email campaigns;
Creating a portfolio budgeting in a real time planning and phasing.

Marketing Campaigns &
Content Creation
Making a shor time up to date email campaings to achieve a real impact.
07 // LETS COLLABORATE
Ready to
work with us?
Want to collaborate?
Work with us
hello@brandlab.com.au
stephania@brandlab.com.au
james@brandlab.com.au